Madeleine Vionnet

Ground-breaking French couturier Madeleine Vionnet established her fashion house in 1922 and is best known today for introducing the bias cut to fashion. Vionnet rejected corseted fashions for gowns that celebrated the natural female form and produced artfully draped gowns that were both flowing and architectural. The House of Vionnet made its fragrance debut in 1925 with a limited edition of four fragrances named simple "A", "B", "C" and "D". Recent Madeleine Vionnet fragrances include the signature MV Eau de Toilette and MV Green.